Privacy policy

Privacy Policy

Last updated: December 1, 2025

ubierz.eu / modernsport.eu operates this store and website, including all related information, content, features, tools, products and services, in order to provide you with a curated shopping experience (the "Services"). The Store is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.

Controller and contact details

For the purpose of applicable data protection laws, the data controller is:

Madmax Marcin Mielniczuk
ul. Gniewska 19 C/2, 81-047 Gdynia, PL
Email: biuro@madmax.com.pl
Phone: +48 601 612 400

This Policy applies to ubierz.eu and modernsport.eu.

Personal information we collect or process

“Personal information” is information that identifies or can reasonably be linked to you. It does not include anonymized or de-identified data. Depending on how you interact with the Services and applicable law, we may collect:

  • Contact details: name, billing and shipping address, phone number, email.
  • Financial and transaction data: payment method, payment confirmations, transaction details. We do not store full card numbers.
  • Account data: username, password, preferences and settings.
  • Order and usage data: items viewed, added to cart or wishlist, purchased, returned or exchanged, interaction logs.
  • Communications: messages you send to us, support requests and their metadata.
  • Device and technical data: IP address, browser, device identifiers, cookies, pages viewed, timestamps.

Sources of personal information

We collect personal information:

  • Directly from you when you create an account, place an order, contact us, or otherwise provide information.
  • Automatically via cookies and similar technologies when you use the Services.
  • From service providers that operate components of the Services on our behalf.
  • From partners or other third parties where permitted by law.

Purposes and legal bases for processing (EEA and UK)

We use your personal information for the following purposes and under the legal bases set out in Article 6 GDPR and UK GDPR:

  • Provide, tailor and improve the Services. Processing orders, payments, shipping, returns, account management, recommendations, reviews. Legal bases: contract performance Art. 6(1)(b); legitimate interests Art. 6(1)(f) to improve services.
  • Customer support and communications. Responding to inquiries, service notices, transactional messages. Legal bases: contract Art. 6(1)(b); legitimate interests Art. 6(1)(f).
  • Marketing and advertising. Sending newsletters and showing ads including interest-based ads where allowed. Legal bases: consent Art. 6(1)(a) where required; legitimate interests Art. 6(1)(f) where consent is not required. You can opt out at any time.
  • Security and fraud prevention. Authenticate accounts, detect and prevent fraud, abuse or security incidents. Legal bases: legitimate interests Art. 6(1)(f); legal obligation Art. 6(1)(c) where applicable.
  • Legal compliance. Comply with tax, accounting and other legal duties, respond to lawful requests. Legal basis: legal obligation Art. 6(1)(c).
  • Consent-based activities. Where we rely on your consent you can withdraw it at any time without affecting prior processing.

How we disclose personal information

We may disclose personal information as follows, subject to this Policy:

  • To Shopify and other service providers acting as processors, such as payment processors, IT hosting, analytics, customer support, fulfillment and shipping, cloud storage.
  • To business and marketing partners for marketing services and advertising. Partners use your data according to their privacy notices. Where required, you may direct us not to share your data for targeted advertising.
  • With your direction or consent, for example to ship products, use social media widgets or login integrations.
  • Within our group and to our professional advisors under confidentiality.
  • For legal reasons or business transactions, such as mergers or asset transfers, or to protect our rights or the rights of others, and to comply with court orders or lawful requests.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services to provide and improve them. Information you submit through the Services will be transmitted to and shared with Shopify and certain third parties that may be located outside your country. We may enable enhanced Shopify features that combine data from your interactions with our store and other merchants. In those cases Shopify may act as a controller for such processing.

Learn more here:
Shopify Consumer Privacy Policy: https://www.shopify.com/legal/privacy

Shopify Privacy Portal: https://privacy.shopify.com/en

Cookies and similar technologies

We use cookies, web beacons and similar technologies to operate the site, remember your preferences, analyze traffic, and provide personalized content and ads. Where required by law, we will obtain your consent before setting non-essential cookies. You can manage preferences via your browser and, where available, our Cookie Settings tool. Note that disabling cookies may affect site functionality. We honor the Global Privacy Control signal where required by law.

Retention

We retain personal information for as long as necessary for the purposes described above. Criteria include the duration of your account, legal and tax retention periods, dispute resolution needs, and security requirements. When no longer needed, we will delete or irreversibly anonymize the data.

International transfers

Your information may be transferred to and processed in countries outside your own. If we transfer personal data from the EEA or UK to a country without an adequacy decision, we use appropriate safeguards such as the European Commission Standard Contractual Clauses or UK-approved equivalents.

Your rights and choices

Depending on where you live, you may have the following rights over your personal information:

  • Access and know what data we hold about you.
  • Rectification of inaccurate data.
  • Erasure in certain circumstances.
  • Restriction of processing in certain cases.
  • Portability of your data in a structured, commonly used, machine-readable format.
  • Object to processing based on legitimate interests, including direct marketing.
  • Withdraw consent at any time where processing is based on consent.
  • Opt out of targeted advertising or sharing where applicable law provides such a right.

You can exercise rights where indicated in the Services or by contacting us at biuro@madmax.com.pl

We may need to verify your identity. You may authorize an agent where permitted by law.

If you are in the EEA or UK you also have the right to lodge a complaint with your data protection authority. In Poland: Prezes Urzędu Ochrony Danych Osobowych (UODO), https://uodo.gov.pl

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Children’s data

The Services are not intended for children and we do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you are a parent or guardian and believe your child has provided personal information, contact us to request deletion.

Security

We implement technical and organizational measures appropriate to the risk to protect personal information. No system is perfectly secure and transmission over the internet may not be fully secure. Do not send sensitive data over unencrypted channels.

Third-party websites and links

The Services may contain links to third-party sites. We are not responsible for their privacy or security practices or the accuracy of information on those sites. Information you share on third-party platforms may be visible to other users in accordance with those platforms’ policies.

Changes to this Privacy Policy

We may update this Policy from time to time to reflect changes in our practices or for legal, regulatory or operational reasons. We will post the revised Policy here, update the “Last updated” date and provide notice where required by law.

Contact

If you have questions about our privacy practices or this Policy, or if you wish to exercise your rights, contact us at:

Email: biuro@madmax.com.pl


Address: Madmax Marcin Mielniczuk, ul. Gniewska 19 C/2, 81-047 Gdynia, PL
Phone: +48 601 612 400